{"title":"Blonde Life","description":"\u003ch2\u003eJoico Blonde Life — Radiant blonde hair, every day\u003c\/h2\u003e\n\u003cp\u003eBlonde hair is beautiful, but requires extra love and care. Bleaching, highlighting, and lightening expose the hair structure to intensive chemical processes. The Joico Blonde Life range has been specially developed to repair, protect, and restore the radiant shine of damaged, lightened, or bleached hair.\u003c\/p\u003e\n\u003cp\u003eThe products in the Blonde Life range contain active ingredients that strengthen the hair from within and form a protective layer against harmful external influences. Unwanted yellow and brassy tones are neutralized, while the moisture balance in the hair is restored. The result: light, bright, radiant blonde hair with a healthy shine.\u003c\/p\u003e\n\u003ch3\u003eWho is Joico Blonde Life for?\u003c\/h3\u003e\n\u003cp\u003eThe Blonde Life range is ideal for hair that has been chemically treated, lightened, or bleached. Whether you are a natural blonde or regularly have your hair lightened — Blonde Life gives your hair the nourishment and protection it needs to always look its best.\u003c\/p\u003e","products":[{"product_id":"joico-blonde-life-brightening-shampoo","title":"Joico Blonde Life Brightening Shampoo","description":"\u003ch1\u003eJoico Blonde Life Brightening Shampoo\u003c\/h1\u003e\n\u003cp\u003e\u003cb\u003eJoico Blonde Life Brightening Shampoo\u003c\/b\u003e is a sulfate-free shampoo specially developed for bleached, highlighted and chemically treated hair. The gentle formula cleanses thoroughly, restores the hair's optimal pH level and removes unwanted brassy and yellow tones without weighing down the delicate hair structure. The result: bright, radiant blonde hair with a smooth, silky finish. The shampoo is enriched with an exotic duo of Tamanu oil and Monoï oil. Tamanu oil, a UV absorber packed with strengthening Omega-6 and -9 fatty acids, deeply hydrates, enhances shine and protects brittle ends. Monoï oil, a rare combination of Coconut Oil and Tahitian Gardenia Flower, combats frizz and protects the hair from environmental influences. Arginine, a naturally occurring amino acid, strengthens the hair from within. The patented SmartRelease Technology ensures the continuous release of Rosehip Oil, Arginine and Keratin for visible repair with every use.\u003c\/p\u003e\n\u003ch2\u003eKey Features\u003c\/h2\u003e\n\u003cul\u003e\n\n\u003cli\u003eSulfate-free formula, specially for blonde, highlighted and treated hair\u003c\/li\u003e\n\n\u003cli\u003eRemoves brassy and yellow tones quickly and effectively\u003c\/li\u003e\n\n\u003cli\u003eTamanu oil: deep hydration, UV protection and more shine\u003c\/li\u003e\n\n\u003cli\u003eMonoï oil: less frizz, more shine and protection from environmental influences\u003c\/li\u003e\n\n\u003cli\u003eArginine strengthens the hair structure from within\u003c\/li\u003e\n\n\u003cli\u003eSmartRelease Technology: continuous release of Rosehip Oil, Keratin \u0026amp; Arginine\u003c\/li\u003e\n\n\u003cli\u003eRestores the hair's pH balance\u003c\/li\u003e\n\n\u003cli\u003eLeaves the hair supple, smooth and radiant\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003ch2\u003eHow to use\u003c\/h2\u003e\n\u003cul\u003e\n\n\u003cli\u003eApply a generous amount to wet hair\u003c\/li\u003e\n\n\u003cli\u003eGently massage into the hair and scalp\u003c\/li\u003e\n\n\u003cli\u003eLeave on briefly\u003c\/li\u003e\n\n\u003cli\u003eRinse thoroughly with lukewarm water\u003c\/li\u003e\n\n\u003cli\u003eUse 2–3 times a week for optimal results\u003c\/li\u003e\n\n\u003cli\u003eCombine with the Joico Blonde Life Brightening Conditioner for the best effect\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003ch2\u003eResults\u003c\/h2\u003e\n\u003cul\u003e\n\n\u003cli\u003eRadiant, bright blonde hair without yellow or brassy tones\u003c\/li\u003e\n\n\u003cli\u003eSofter, smoother and easier-to-comb hair\u003c\/li\u003e\n\n\u003cli\u003eVisibly more shine\u003c\/li\u003e\n\n\u003cli\u003eStronger and more resilient hair after repeated use\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003cp\u003e\u003cb\u003eDisclaimer\u003c\/b\u003e\u003cbr\u003eIngredients, composition, packaging and directions for use may change at any time. Always refer to the information on the packaging for the most up-to-date product information.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"300ml","offer_id":57157760909687,"sku":"0074469513296","price":15.5,"currency_code":"EUR","in_stock":true},{"title":"1000ml","offer_id":57157853741431,"sku":"0074469513289","price":37.95,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0915\/0932\/6199\/files\/joico-blonde-life-brightening-shampoo-300ml-4798035.webp?v=1781341579"},{"product_id":"joico-blonde-life-brightening-conditioner","title":"Joico Blonde Life Brightening Conditioner","description":"\u003ch1\u003eJoico Blonde Life Brightening Conditioner\u003c\/h1\u003e\n\u003cp\u003e\u003cb\u003eJoico Blonde Life Brightening Conditioner\u003c\/b\u003e is a sulfate-free, lightweight conditioner specially developed for blonde, bleached, and highlighted hair. The formula intensely hydrates the hair, removes frizz, and restores a brilliant, flawless shine. Brassiness is effectively neutralized, so your blonde always looks its best. The conditioner is enriched with an exotic duo of Tamanu oil and Monoï oil that protects and hydrates the hair while minimizing frizz. Arginine strengthens the hair structure from within, while SmartRelease Technology ensures the continuous release of Rosehip oil, Arginine, and Keratin for visible repair and protection with every use. The conditioner gives the hair luxurious slip and makes it easier to comb through.\u003c\/p\u003e\n\u003ch2\u003eKey Features\u003c\/h2\u003e\n\u003cul\u003e\n\n\u003cli\u003eSulfate-free formula for blonde, highlighted, and chemically treated hair\u003c\/li\u003e\n\n\u003cli\u003eNeutralizes brassy tones, keeps blonde bright and radiant\u003c\/li\u003e\n\n\u003cli\u003eTamanu oil: deep hydration, UV protection, and more shine\u003c\/li\u003e\n\n\u003cli\u003eMonoï oil: less frizz, more shine, and external protection\u003c\/li\u003e\n\n\u003cli\u003eArginine structurally strengthens the hair from within\u003c\/li\u003e\n\n\u003cli\u003eSmartRelease Technology for continuous repair and protection\u003c\/li\u003e\n\n\u003cli\u003eLuxurious slip for easy combing\u003c\/li\u003e\n\n\u003cli\u003eLeaves hair soft, smooth, and bright\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003ch2\u003eHow to Use\u003c\/h2\u003e\n\u003cul\u003e\n\n\u003cli\u003eApply to washed, towel-dried hair\u003c\/li\u003e\n\n\u003cli\u003eDistribute evenly from mid-lengths to ends\u003c\/li\u003e\n\n\u003cli\u003eLeave on for 1–3 minutes\u003c\/li\u003e\n\n\u003cli\u003eRinse thoroughly with lukewarm water\u003c\/li\u003e\n\n\u003cli\u003eUse with Joico Blonde Life Brightening Shampoo for optimal results\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003ch2\u003eResults\u003c\/h2\u003e\n\u003cul\u003e\n\n\u003cli\u003eBright, radiant blonde without brassy undertones\u003c\/li\u003e\n\n\u003cli\u003eDeeply hydrated, soft, and smooth hair\u003c\/li\u003e\n\n\u003cli\u003eNoticeably more shine and volume\u003c\/li\u003e\n\n\u003cli\u003eEasier to comb through hair with fewer tangles\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003cp\u003e\u003cb\u003eDisclaimer\u003c\/b\u003e\u003cbr\u003eIngredients, composition, packaging, and directions for use are subject to change. Always refer to the information on the packaging for the most up-to-date product information.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"250ml","offer_id":57157761139063,"sku":"0074469513203","price":15.5,"currency_code":"EUR","in_stock":true},{"title":"1000ml","offer_id":57157853774199,"sku":"0074469513197","price":37.95,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0915\/0932\/6199\/files\/joico-blonde-life-brightening-conditioner-250ml-9044578.webp?v=1781341579"},{"product_id":"joico-blonde-life-detangler","title":"Joico Blonde Life Detangler","description":"\u003ch1\u003eJoico Blonde Life Detangler\u003c\/h1\u003e\n\u003cp\u003e\u003cb\u003eJoico Blonde Life Detangler\u003c\/b\u003e is a leave-in treatment spray specially developed for blonde, bleached and highlighted hair. The lightweight formula detangles hair instantly and gently, reduces breakage and protects the delicate hair structure. At the same time, the spray deeply hydrates the hair and forms a protective layer against environmental factors, heat and UV damage. Enriched with Tamanu oil and Monoï oil — the signature ingredients of the Blonde Life line, the Detangler helps to nourish and protect the hair and enhance shine. Arginine strengthens the hair structure from within, while the SmartRelease Technology continuously releases Rosehip oil, Arginine and Keratin. The spray is easy to use on towel-dried or dry hair and is suitable for daily use.\u003c\/p\u003e\n\u003ch2\u003eKey features\u003c\/h2\u003e\n\u003cul\u003e\n\n\u003cli\u003eLeave-in spray for blonde, bleached and highlighted hair\u003c\/li\u003e\n\n\u003cli\u003eDetangles instantly and gently, reduces breakage and tangles\u003c\/li\u003e\n\n\u003cli\u003eIntensely hydrates the hair without weighing it down\u003c\/li\u003e\n\n\u003cli\u003eTamanu oil: UV protection, hydration and more shine\u003c\/li\u003e\n\n\u003cli\u003eMonoï oil: combats frizz and protects against environmental factors\u003c\/li\u003e\n\n\u003cli\u003eSmartRelease Technology for continuous release of Rosehip oil, Keratin \u0026amp; Arginine\u003c\/li\u003e\n\n\u003cli\u003eProtects against heat damage and UV damage\u003c\/li\u003e\n\n\u003cli\u003eSuitable for daily use\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003ch2\u003eHow to use\u003c\/h2\u003e\n\u003cul\u003e\n\n\u003cli\u003eSpray onto towel-dried or dry hair\u003c\/li\u003e\n\n\u003cli\u003eDistribute evenly through the hair\u003c\/li\u003e\n\n\u003cli\u003eDo not rinse out\u003c\/li\u003e\n\n\u003cli\u003eComb or brush through the hair for best results\u003c\/li\u003e\n\n\u003cli\u003eUse daily as a leave-in treatment\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003ch2\u003eResult\u003c\/h2\u003e\n\u003cul\u003e\n\n\u003cli\u003eDetangled, smooth and easy-to-comb hair\u003c\/li\u003e\n\n\u003cli\u003eHydrated, nourished and protected hair\u003c\/li\u003e\n\n\u003cli\u003eLess breakage when combing and brushing\u003c\/li\u003e\n\n\u003cli\u003eVisibly more shine and smoothness\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003cp\u003e\u003cb\u003eDisclaimer\u003c\/b\u003e\u003cbr\u003eIngredients, composition, packaging and directions for use may change at any time. Always consult the information on the packaging for the most up-to-date product information.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"200ml","offer_id":57157761466743,"sku":"0074469558853","price":20.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0915\/0932\/6199\/files\/joico-blonde-life-detangler-200ml-8839425.jpg?v=1781341579"},{"product_id":"joico-blonde-life-brightening-oil","title":"Joico Blonde Life Brilliant Glow Oil","description":"\u003ch1\u003eJoico Blonde Life Brightening Oil 100ml\u003c\/h1\u003e\n\u003cp\u003e\u003cb\u003eJoico Blonde Life Brightening Oil\u003c\/b\u003e is a lightweight hair oil specially developed for blonde, bleached and highlighted hair. The multi-functional oil nourishes, protects and gives the hair a radiant, healthy shine without weighing it down. The dry oil is particularly suitable as a finishing touch or as leave-in protection for daily use. The formula combines the power of Tamanu oil and Monoï oil with the innovative SmartRelease Technology. Tamanu oil, rich in Omega-6 and -9 fatty acids, deeply hydrates the hair, protects fragile ends and acts as a UV absorber. Monoï oil protects the hair against environmental influences and combats frizz, while enhancing shine. Arginine provides internal strengthening and the SmartRelease Technology continuously releases Rosehip Oil, Keratin and Arginine for lasting repair.\u003c\/p\u003e\n\u003ch2\u003eKey features\u003c\/h2\u003e\n\u003cul\u003e\n\n\u003cli\u003eLightweight hair oil for blonde, highlighted and chemically treated hair\u003c\/li\u003e\n\n\u003cli\u003eProvides a brilliant, radiant shine without weighing hair down\u003c\/li\u003e\n\n\u003cli\u003eTamanu oil: deep hydration, UV protection and strengthening\u003c\/li\u003e\n\n\u003cli\u003eMonoï oil: protects against environmental influences and combats frizz\u003c\/li\u003e\n\n\u003cli\u003eArginine for internal hair strength\u003c\/li\u003e\n\n\u003cli\u003eSmartRelease Technology: continuous release of Rosehip Oil, Keratin \u0026amp; Arginine\u003c\/li\u003e\n\n\u003cli\u003eProtects hair during heat styling\u003c\/li\u003e\n\n\u003cli\u003eSuitable as a leave-in and finishing product\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003ch2\u003eHow to use\u003c\/h2\u003e\n\u003cul\u003e\n\n\u003cli\u003eApply a small amount to the palm of the hand\u003c\/li\u003e\n\n\u003cli\u003eDistribute evenly through dry or towel-dried hair\u003c\/li\u003e\n\n\u003cli\u003eFocus on the mid-lengths and ends\u003c\/li\u003e\n\n\u003cli\u003eDo not rinse out\u003c\/li\u003e\n\n\u003cli\u003eUse as a pre-styler or finishing product for extra shine\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003ch2\u003eResult\u003c\/h2\u003e\n\u003cul\u003e\n\n\u003cli\u003eVisibly more shine and brightness\u003c\/li\u003e\n\n\u003cli\u003eHydrated, soft and smooth hair\u003c\/li\u003e\n\n\u003cli\u003eHair protected during heat styling and from UV damage\u003c\/li\u003e\n\n\u003cli\u003eLess frizz and flyaways\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003cp\u003e\u003cb\u003eDisclaimer\u003c\/b\u003e\u003cbr\u003eIngredients, composition, packaging and directions for use may change at any time. Always consult the information on the packaging for the most up-to-date product information.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"100ml","offer_id":57157761663351,"sku":"0074469514385","price":19.5,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0915\/0932\/6199\/files\/joico-blonde-life-brilliant-glow-oil-100ml-2130581.webp?v=1781341581"},{"product_id":"joico-blonde-life-violet-shampoo","title":"Joico Blonde Life Violet Shampoo","description":"\u003ch1\u003eJoico Blonde Life Violet Shampoo 1000ml\u003c\/h1\u003e\n\u003cp\u003e\u003cb\u003eJoico Blonde Life Violet Shampoo\u003c\/b\u003e is a sulfate-free toning shampoo specially developed for cool, radiant blonde hair. The rich, well-lathering purple formula neutralizes unwanted yellow and brassy tones in blonde, bleached, highlighted, and gray hair. The result: ice-cool, brighter blonde hair with a healthy, radiant shine. The shampoo is enriched with Tamanu oil and Monoï oil that nourish, hydrate, and protect the hair, while actively combating frizz. Arginine, a naturally occurring amino acid, is crucial for hair strength and helps repair and protect the hair from within. The patented SmartRelease Technology continuously releases Rosehip oil, Arginine, and Keratin for visible repair. The light purple pigments are perfected to neutralize cool, brassy tones in one wash, ideal for use 2-3 times a week.\u003c\/p\u003e\n\u003ch2\u003eKey features\u003c\/h2\u003e\n\u003cul\u003e\n\n\u003cli\u003eSulfate-free, purple toning shampoo for blonde and gray hair\u003c\/li\u003e\n\n\u003cli\u003eNeutralizes yellow and brassy tones in one wash\u003c\/li\u003e\n\n\u003cli\u003eTamanu oil: deep hydration, UV protection, and more shine\u003c\/li\u003e\n\n\u003cli\u003eMonoï oil: less frizz and protection against environmental influences\u003c\/li\u003e\n\n\u003cli\u003eArginine strengthens and repairs the hair from within\u003c\/li\u003e\n\n\u003cli\u003eSmartRelease Technology for continuous release of Rosehip oil, Keratin \u0026amp; Arginine\u003c\/li\u003e\n\n\u003cli\u003eSuitable for blonde, bleached, highlighted, and gray hair\u003c\/li\u003e\n\n\u003cli\u003eIdeal for use 2–3 times a week\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003ch2\u003eHow to use\u003c\/h2\u003e\n\u003cul\u003e\n\n\u003cli\u003eApply to wet hair\u003c\/li\u003e\n\n\u003cli\u003eMassage thoroughly until a rich lather forms\u003c\/li\u003e\n\n\u003cli\u003eLeave on for 1–3 minutes for maximum tone improvement\u003c\/li\u003e\n\n\u003cli\u003eRinse thoroughly with lukewarm water\u003c\/li\u003e\n\n\u003cli\u003eUse 2–3 times a week for optimal results\u003c\/li\u003e\n\n\u003cli\u003eCombine with the Joico Blonde Life Violet Conditioner for the best effect\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003ch2\u003eResult\u003c\/h2\u003e\n\u003cul\u003e\n\n\u003cli\u003eIce-cool, radiant blonde hair without yellow or brassy tones\u003c\/li\u003e\n\n\u003cli\u003eHydrated, nourished, and soft hair\u003c\/li\u003e\n\n\u003cli\u003eNoticeably more shine and brightness\u003c\/li\u003e\n\n\u003cli\u003eStronger and more resilient hair after repeated use\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003cp\u003e\u003cb\u003eDisclaimer\u003c\/b\u003e\u003cbr\u003eIngredients, composition, packaging, and directions for use may change at any time. Always consult the information on the packaging for the most up-to-date product information.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"1000ml","offer_id":57157761827191,"sku":"0074469513364","price":40.95,"currency_code":"EUR","in_stock":true},{"title":"300ml","offer_id":57157853806967,"sku":"0074469513340","price":16.95,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0915\/0932\/6199\/files\/joico-blonde-life-violet-shampoo-1000ml-5954532.webp?v=1781341578"},{"product_id":"joico-blonde-life-violet-conditioner","title":"Joico Blonde Life Violet Conditioner","description":"\u003ch1\u003eJoico Blonde Life Violet Conditioner\u003c\/h1\u003e\n\u003cp\u003e\u003cb\u003eJoico Blonde Life Violet Conditioner\u003c\/b\u003e is a sulfate-free toning conditioner specially developed for cool, radiant blonde and grey hair. The gentle, nourishing formula neutralizes unwanted yellow and brassy tones while deeply hydrating, nourishing, and protecting the hair. The conditioner gives the hair luxurious slip, makes it easier to detangle, and restores a brilliant, cool shine. Enriched with the signature ingredients Tamanu oil and Monoï oil, the Violet Conditioner helps to nourish and protect the hair. Tamanu oil, a powerful UV absorber with fortifying Omega-6 and -9 fatty acids, deeply hydrates the hair and protects fragile ends. Monoï oil combats frizz, enhances shine, and provides protection against environmental influences. Arginine strengthens the hair from within, and SmartRelease Technology ensures the continuous release of Rosehip Oil, Arginine, and Keratin for lasting repair.\u003c\/p\u003e\n\u003ch2\u003eKey Features\u003c\/h2\u003e\n\u003cul\u003e\n\n\u003cli\u003eSulfate-free toning conditioner for blonde and grey hair\u003c\/li\u003e\n\n\u003cli\u003eNeutralizes yellow and brassy tones for cool, ice-blonde hair\u003c\/li\u003e\n\n\u003cli\u003eTamanu oil: deep hydration, UV protection, and more shine\u003c\/li\u003e\n\n\u003cli\u003eMonoï oil: less frizz and protection against environmental influences\u003c\/li\u003e\n\n\u003cli\u003eArginine for internal hair strength and repair\u003c\/li\u003e\n\n\u003cli\u003eSmartRelease Technology: continuous release of Rosehip Oil, Keratin \u0026amp; Arginine\u003c\/li\u003e\n\n\u003cli\u003eLuxurious slip for easy detangling\u003c\/li\u003e\n\n\u003cli\u003eSuitable for blonde, bleached, highlighted, and grey hair\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003ch2\u003eHow to Use\u003c\/h2\u003e\n\u003cul\u003e\n\n\u003cli\u003eApply to washed, towel-dried hair\u003c\/li\u003e\n\n\u003cli\u003eDistribute evenly from mid-lengths to ends\u003c\/li\u003e\n\n\u003cli\u003eLeave on for 1–3 minutes\u003c\/li\u003e\n\n\u003cli\u003eRinse thoroughly with lukewarm water\u003c\/li\u003e\n\n\u003cli\u003eUse with Joico Blonde Life Violet Shampoo for optimal results\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003ch2\u003eResults\u003c\/h2\u003e\n\u003cul\u003e\n\n\u003cli\u003eCool, radiant blonde without unwanted yellow tones\u003c\/li\u003e\n\n\u003cli\u003eSoft, smooth, and easier-to-detangle hair\u003c\/li\u003e\n\n\u003cli\u003eHydrated and intensively nourished hair\u003c\/li\u003e\n\n\u003cli\u003eVisibly more shine and clarity\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003cp\u003e\u003cb\u003eDisclaimer\u003c\/b\u003e\u003cbr\u003eIngredients, composition, packaging, and directions for use are subject to change. Always refer to the information on the packaging for the most up-to-date product information.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"250ml","offer_id":57157761892727,"sku":"0074469513357","price":15.5,"currency_code":"EUR","in_stock":true},{"title":"1000ml","offer_id":57157853839735,"sku":"0074469513371","price":37.95,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0915\/0932\/6199\/files\/joico-blonde-life-violet-conditioner-250ml-1937198.webp?v=1781341579"},{"product_id":"joico-blonde-life-brightening-masque","title":"Joico Blonde Life Brightening Masque","description":"\u003ch1\u003eJoico Blonde Life Brightening Masque 150ml\u003c\/h1\u003e\n\n\u003cp\u003eThe \u003cb\u003eJoico Blonde Life Brightening Masque\u003c\/b\u003e is an intensively restorative hair mask for bleached, highlighted and chemically treated hair. The rich formula penetrates deep into the hair shaft and restores the nourishment and hydration lost during bleaching. At the same time, unwanted yellow and brassy tones are neutralized, keeping your blonde bright and radiant. After use, the hair feels noticeably softer, smoother and stronger.\u003c\/p\u003e\n\n\u003cp\u003eThe masque is enriched with the signature Blonde Life complex of Tamanu oil and Monoï oil, complemented by Arginine for internal hair strength and the SmartRelease Technology that continuously releases Rosehip Oil, Keratin and Arginine. Use the mask 1 to 2 times a week as an intensive deep treatment, preferably after the Blonde Life Brightening Shampoo.\u003c\/p\u003e\n\n\u003ch2\u003eDirections\u003c\/h2\u003e\n\u003cp\u003eAfter washing, apply a generous amount to towel-dried hair. Distribute from mid-lengths to ends and leave on for 3 to 5 minutes. Then rinse thoroughly with lukewarm water.\u003c\/p\u003e\n\n\u003cb\u003eDisclaimer\u003c\/b\u003e\u003cbr\u003e\nIngredients, composition and packaging may change at any time. Please refer to the packaging for the most up-to-date product information.","brand":"Joico","offers":[{"title":"150ml","offer_id":57157854134647,"sku":"0074469513227","price":16.95,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0915\/0932\/6199\/files\/joico-blonde-life-brightening-masque-150ml-7458629.webp?v=1781341578"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0915\/0932\/6199\/collections\/blonde-life-7440709.jpg?v=1780994415","url":"https:\/\/hairwebshop.com\/en\/collections\/joico-blonde-life.oembed","provider":"Hairwebshop","version":"1.0","type":"link"}