{"product_id":"wella-color-express","title":"Wella Color Xpress","description":"\u003cp class=\"\" data-start=\"173\" data-end=\"681\"\u003e\u003cstrong data-start=\"173\" data-end=\"286\"\u003eWella Professionals Permanent 10min Xpress Color – Fast, professional and perfectly colored hair in 10 minutes\u003c\/strong\u003e\u003cbr data-start=\"286\" data-end=\"289\"\u003eWith the \u003cstrong data-start=\"296\" data-end=\"334\"\u003eWella Permanent 10min Xpress Color\u003c\/strong\u003e, you can enjoy a beautiful, even hair color and \u003cstrong data-start=\"383\" data-end=\"404\"\u003e100% gray coverage\u003c\/strong\u003e in just \u003cstrong data-start=\"416\" data-end=\"430\"\u003e10 minutes\u003c\/strong\u003e. Thanks to the innovative \u003cstrong data-start=\"455\" data-end=\"480\"\u003eControl-X Technology\u003c\/strong\u003e, over-processing is prevented and your hair remains healthy and resilient. In addition, the added \u003cstrong data-start=\"591\" data-end=\"609\"\u003eMetal Purifier\u003c\/strong\u003e removes unwanted metal particles for an even more beautiful, intense color result.\u003c\/p\u003e\r\n\u003cp class=\"\" data-start=\"683\" data-end=\"881\"\u003e\u003cstrong data-start=\"683\" data-end=\"738\"\u003eWhy you will want to use Wella 10min Xpress Color:\u003c\/strong\u003e\u003cbr data-start=\"738\" data-end=\"741\"\u003ePerfect for anyone who has little time but does not want to compromise on professional quality, shine, and color longevity.\u003c\/p\u003e\r\n\u003cp class=\"\" data-start=\"883\" data-end=\"911\"\u003e\u003cstrong data-start=\"883\" data-end=\"911\"\u003eKey features:\u003c\/strong\u003e\u003c\/p\u003e\r\n\u003cul data-start=\"912\" data-end=\"1278\"\u003e\r\n\u003cli class=\"\" data-start=\"912\" data-end=\"959\"\u003e\r\n\u003cp class=\"\" data-start=\"914\" data-end=\"959\"\u003e\u003cstrong data-start=\"914\" data-end=\"935\"\u003e100% gray coverage\u003c\/strong\u003e in just 10 minutes\u003c\/p\u003e\r\n\n\u003c\/li\u003e\r\n\u003cli class=\"\" data-start=\"960\" data-end=\"1027\"\u003e\r\n\u003cp class=\"\" data-start=\"962\" data-end=\"1027\"\u003e\u003cstrong data-start=\"962\" data-end=\"987\"\u003eControl-X Technology\u003c\/strong\u003e – prevents hair overload\u003c\/p\u003e\r\n\n\u003c\/li\u003e\r\n\u003cli class=\"\" data-start=\"1028\" data-end=\"1113\"\u003e\r\n\u003cp class=\"\" data-start=\"1030\" data-end=\"1113\"\u003e\u003cstrong data-start=\"1030\" data-end=\"1048\"\u003eMetal Purifier\u003c\/strong\u003e – neutralizes metal particles for a perfect color result\u003c\/p\u003e\r\n\n\u003c\/li\u003e\r\n\u003cli class=\"\" data-start=\"1114\" data-end=\"1151\"\u003e\r\n\u003cp class=\"\" data-start=\"1116\" data-end=\"1151\"\u003e\u003cstrong data-start=\"1116\" data-end=\"1149\"\u003eLong-lasting, radiant color\u003c\/strong\u003e\u003c\/p\u003e\r\n\n\u003c\/li\u003e\r\n\u003cli class=\"\" data-start=\"1152\" data-end=\"1222\"\u003e\r\n\u003cp class=\"\" data-start=\"1154\" data-end=\"1222\"\u003e\u003cstrong data-start=\"1154\" data-end=\"1179\"\u003eProfessional formula\u003c\/strong\u003e – developed for salons and home use\u003c\/p\u003e\r\n\n\u003c\/li\u003e\r\n\u003cli class=\"\" data-start=\"1223\" data-end=\"1278\"\u003e\r\n\u003cp class=\"\" data-start=\"1225\" data-end=\"1278\"\u003e\u003cstrong data-start=\"1225\" data-end=\"1264\"\u003eSoft, resilient hair structure\u003c\/strong\u003e after coloring\u003c\/p\u003e\r\n\n\u003c\/li\u003e\r\n\n\u003c\/ul\u003e\r\n\u003cp class=\"\" data-start=\"1280\" data-end=\"1337\"\u003e\u003cstrong data-start=\"1280\" data-end=\"1337\"\u003eHow do you use Wella Permanent 10min Xpress Color?\u003c\/strong\u003e\u003c\/p\u003e\r\n\u003col data-start=\"1338\" data-end=\"1897\"\u003e\r\n\u003cli class=\"\" data-start=\"1338\" data-end=\"1593\"\u003e\r\n\u003cp class=\"\" data-start=\"1341\" data-end=\"1393\"\u003e\u003cstrong data-start=\"1341\" data-end=\"1360\"\u003eMixing ratio:\u003c\/strong\u003e 1:1 with a suitable developer:\u003c\/p\u003e\r\n\u003cul data-start=\"1397\" data-end=\"1593\"\u003e\r\n\u003cli class=\"\" data-start=\"1397\" data-end=\"1467\"\u003e\r\n\u003cp class=\"\" data-start=\"1399\" data-end=\"1467\"\u003e6% (20 Vol.) → For 100% gray coverage and coloring on natural hair color\u003c\/p\u003e\r\n\n\u003c\/li\u003e\r\n\u003cli class=\"\" data-start=\"1471\" data-end=\"1514\"\u003e\r\n\u003cp class=\"\" data-start=\"1473\" data-end=\"1514\"\u003e9% (30 Vol.) → For 1-2 levels of lightening\u003c\/p\u003e\r\n\n\u003c\/li\u003e\r\n\u003cli class=\"\" data-start=\"1518\" data-end=\"1593\"\u003e\r\n\u003cp class=\"\" data-start=\"1520\" data-end=\"1593\"\u003e12% (40 Vol.) → For maximum color intensity and 2-3 levels of lightening\u003c\/p\u003e\r\n\n\u003c\/li\u003e\r\n\n\u003c\/ul\u003e\r\n\n\u003c\/li\u003e\r\n\u003cli class=\"\" data-start=\"1594\" data-end=\"1737\"\u003e\r\n\u003cp class=\"\" data-start=\"1597\" data-end=\"1737\"\u003e\u003cstrong data-start=\"1597\" data-end=\"1611\"\u003eApplication:\u003c\/strong\u003e Apply the color evenly to dry hair, from the roots to the ends. Use a brush and mixing bowl or applicator bottle.\u003c\/p\u003e\r\n\n\u003c\/li\u003e\r\n\u003cli class=\"\" data-start=\"1738\" data-end=\"1796\"\u003e\r\n\u003cp class=\"\" data-start=\"1741\" data-end=\"1796\"\u003e\u003cstrong data-start=\"1741\" data-end=\"1756\"\u003eProcessing time:\u003c\/strong\u003e Only 10 minutes – no longer needed!\u003c\/p\u003e\r\n\n\u003c\/li\u003e\r\n\u003cli class=\"\" data-start=\"1797\" data-end=\"1897\"\u003e\r\n\u003cp class=\"\" data-start=\"1800\" data-end=\"1897\"\u003e\u003cstrong data-start=\"1800\" data-end=\"1813\"\u003eFinishing:\u003c\/strong\u003e Rinse thoroughly and use a nourishing conditioner to seal the color.\u003c\/p\u003e\r\n\n\u003c\/li\u003e\r\n\n\u003c\/ol\u003e\r\n\u003cp class=\"\" data-start=\"1899\" data-end=\"1926\"\u003e\u003cstrong data-start=\"1899\" data-end=\"1924\"\u003eWhat is the result?\u003c\/strong\u003e\u003c\/p\u003e\r\n\u003cul data-start=\"1927\" data-end=\"2131\"\u003e\r\n\u003cli class=\"\" data-start=\"1927\" data-end=\"1964\"\u003e\r\n\u003cp class=\"\" data-start=\"1929\" data-end=\"1964\"\u003eInstant radiant, even color\u003c\/p\u003e\r\n\n\u003c\/li\u003e\r\n\u003cli class=\"\" data-start=\"1965\" data-end=\"2007\"\u003e\r\n\u003cp class=\"\" data-start=\"1967\" data-end=\"2007\"\u003e100% gray coverage without overload\u003c\/p\u003e\r\n\n\u003c\/li\u003e\r\n\u003cli class=\"\" data-start=\"2008\" data-end=\"2059\"\u003e\r\n\u003cp class=\"\" data-start=\"2010\" data-end=\"2059\"\u003eLong-lasting color retention and natural resilience\u003c\/p\u003e\r\n\n\u003c\/li\u003e\r\n\u003cli class=\"\" data-start=\"2060\" data-end=\"2131\"\u003e\r\n\u003cp class=\"\" data-start=\"2062\" data-end=\"2131\"\u003eA professional, shiny finish that leaves your hair feeling healthy\u003c\/p\u003e\r\n\n\u003c\/li\u003e\r\n\n\u003c\/ul\u003e","brand":"Wella","offers":[{"title":"2\/ Black","offer_id":55166906794359,"sku":"4064666597171","price":10.77,"currency_code":"EUR","in_stock":true},{"title":"3\/ Dark brown","offer_id":55166906827127,"sku":"4064666597164","price":10.77,"currency_code":"EUR","in_stock":false},{"title":"4\/ Medium brown","offer_id":55166906859895,"sku":"4064666597157","price":10.77,"currency_code":"EUR","in_stock":true},{"title":"5\/ Light brown","offer_id":55166906892663,"sku":"4064666597140","price":10.77,"currency_code":"EUR","in_stock":true},{"title":"5\/1 Light ash brown","offer_id":55166906925431,"sku":"4064666597201","price":10.77,"currency_code":"EUR","in_stock":true},{"title":"6\/ Dark blonde","offer_id":55166906958199,"sku":"4064666597133","price":10.77,"currency_code":"EUR","in_stock":true},{"title":"7\/ Medium Blonde","offer_id":55166906990967,"sku":"4064666597126","price":10.77,"currency_code":"EUR","in_stock":true},{"title":"7\/1 Middle axle blonde","offer_id":55166907023735,"sku":"4064666597218","price":10.77,"currency_code":"EUR","in_stock":true},{"title":"8\/ Light blonde","offer_id":55166907056503,"sku":"4064666597119","price":10.77,"currency_code":"EUR","in_stock":true},{"title":"9\/ Very light blonde","offer_id":55166907089271,"sku":"4064666597102","price":10.77,"currency_code":"EUR","in_stock":true},{"title":"10\/ Extra light blonde brightener","offer_id":55166907122039,"sku":"4064666597096","price":10.77,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0915\/0932\/6199\/files\/wella-wella-color-express.476123441.webp?v=1755912023","url":"https:\/\/hairwebshop.com\/en\/products\/wella-color-express","provider":"Hairwebshop","version":"1.0","type":"link"}