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Reuzel – Authentic barbershop quality from Rotterdam
Reuzel is the proud brand of Leen and Bertus, the iconic barbers behind Schorem Barbershop in Rotterdam. With more than 50 years of experience in classic men's grooming, they have developed a range of pomades that meet the highest standards of old school grooming. Reuzel is loved worldwide and is rightly praised as Holland’s Finest Pomade.
Reuzel pomades combine nostalgia with modern technology – from water-soluble to classic oil-based formulas. Each product is carefully formulated and steeped in the knowledge of the true craft.
What is Reuzel Pomade?
The name Reuzel is a nod to the past, when pomade was made from animal fat and scented with apple. The French word pomme means "apple" – hence the link. Today, Reuzel is the go-to brand for a smooth, shiny look without dryness or rock-hard stiffness. And the scent? That's a bonus in itself.
Which Reuzel Pomade is right for your hair type?
Reuzel has 7 unique pomades, each with its own characteristics in terms of hold, shine, and base:
Pomade
Hold
Shine
Base
Color
Ideal for
Extreme Hold Matte
10/10
1/10
Water
Gray
Messy looks, maximum hold
Fiber Pomade
8/10
2/10
Water
Dark blue
Short, thick hair, texture
Clay Matte Pomade
6/10
1/10
Water
White
Dry, natural finish
Blue Pomade
8/10
8/10
Water
Blue
Strong hold, high shine
Red Pomade
6/10
8/10
Water
Red
Flexible hold, shiny finish
Pink Pomade
8/10
6/10
Oil & beeswax
Pink
Classic styling, long-lasting hold
Green Pomade
6/10
6/10
Oil
Green
Restylable classic looks
Additional products for styling and grooming
Reuzel Grooming Tonic – Ideal base for blow-drying or pre-styling
Reuzel Hair Tonic – Reactivates your pomade and refreshes your look
How do you remove Reuzel Pomade from your hair?
Water-soluble pomades are easily rinsed out with the Reuzel Daily Shampoo & Conditioner Set – exclusively available as a duo. For oil-based pomades, use the powerful Reuzel Scrub Shampoo. It contains witch hazel to soothe the scalp and remove excess sebum without drying out the skin.
Reuzel for beard care
Beards have also been considered:
Reuzel Beard Balm – Nourishes the beard and skin, stimulates hair growth
Reuzel Beard Foam – Leave-in conditioner that hydrates without stickiness
Reuzel Shave Cream – For when you want a truly clean shave