Nexxus Blonde Assure Purple Shampoo 250ml – Neutralizes Yellow Tones in Blonde and Silver Hair

Introduction:
Give blonde, gray, or bleached hair a fresh, cool tone with the Nexxus Blonde Assure Purple Shampoo. This intensely nourishing purple shampoo was specially developed by the color experts at Nexxus New York to effectively neutralize unwanted yellow or coppery tones while leaving hair feeling soft, smooth, and healthy.

Benefits:

• Neutralizes yellow and coppery tones in blonde, silver, or bleached hair

• Contains keratin protein to strengthen and repair damaged hair

• Enriched with violet pigments for a bright, cool hair color

• Leaves a smooth, soft finish after every wash

• Ideal for blondes, gray hair, highlights, or bleached hair

Directions:
Apply to wet hair, massage in, and leave on for 1 to 3 minutes (longer for more intense neutralization). Rinse thoroughly. Use 1 to 2 times a week or as needed to counteract unwanted warm tones.

Specifications:

• Volume: 250 ml

• Free from: parabens

• Suitable for: bleached, gray, silver, or naturally blonde hair

• Packaging: convenient squeeze bottle